SEQUELS ARE ALMOST as old as Hollywood itself. Even before talkies hit the marketplace in 1927, studios were churning out follow-up movies like The Fall of a Nation and Don Q, Son of Zorro. The trend continued throughout the Golden Age of Hollywood with The Bride of Frankenstein, Dracula's Daughter, The Thin Man Goes Home, Mr. Belvedere Rings the Bell, Jolson Sings Again, and Father's Little Dividend. Blockbusters of the Seventies and Eighties like Star Wars, The Exorcist, Halloween, Ghostbusters, Batman, and Raiders of the Lost Ark launched film franchises that continue to this day.
It's easy to understand why risk-averse studios are so eager to green-light sequels. If a formula worked once before, why not simply try again? It's also much easier to market a familiar story than it is to introduce something new. The only problem is that precious few sequels in Hollywood history have ever lived up to the original.
