'Air' is a sports drama film based on real-life events that led to the creation of Nike's Air Jordans shoe line, which in turn, helped launch Nike into the successful mega-brand it is today. The film is directed by Ben Affleck, who also stars in it alongside Matt Damon, Jason Bateman, and Viola Davis. Following a steady descent into bankruptcy, Nike Inc. chairman Rob Strasser and co-founder Phil Knight hires Sonny Vaccaro, a salesman, to work on a new product line.
With the whole company's future riding on the success of this shoe line, Vaccaro comes up with the idea to launch a new shoe line based solely around one talented but rookie basketball player: Michael Jordan. 'Air' is an incredibly captivating movie about a revolutionary business idea that impacted sports culture for years to come. If you're looking for similar movies about basketball or entrepreneurship, here are some recommendations you might like.
